September 2017

8 Golden steps to climb before going for Mobile App Development

Aren’t we going to hit 2020 in 3 years and you are still stuck with just a website? There is no doubt in the reach of a website but we cannot ignore the prominence of mobile applications. Who doesn’t like the easy access? So thinking about having one? This blog may help you in getting an idea!

1.Do you actually need it?

That is the first step! Yeah! Think about it. In case, you are already having a website and which doesn’t require a mobile App, there is no point in creating one. So this is a very important question. If you feel to getting your business easy and accessible to the public, then you should definitely go for it. Check for the possibilities of profit maximization and be specific about what you need.

2. Look around!

Keen observation skills can definitely help you in understanding the new trends in Mobile App development.  Look around for something similar and check out how they are functioning. Sometimes a little peeking can help you! Be aware of what’s coming up and hit the goal on time!

3. Target your people!

Focus on your target audience and the country you are releasing the App. They are the ones who decide the success of your App. Get into research and find out who is more interested in your field of business.  Make sure your App meets all criteria for them and it is open to accept suggestions and changes.

4. Choosing Native or Hybrid

Don’t get confused with the terms Native/ Hybrid. Native means the smartphone applications developed particularly for mobile operating system (Objective – C or Swift for iOS etc.) Hybrid means the Applications developed using HTML. So here, you need to decide which one you are opting for your App.

5. Develop a trial version

Obviously, it requires an investment from your end. Instead of bringing the full version first, come up with a base version (Minimum Viable Product) of the App. Let it go for the trial and get access by the users. It can actually save your money and you will get to know the response from people and there are many chances for you to rectify the mistakes.

6. Getting feedback

Getting valuable feedbacks after launch is very crucial and it will help you mould the App in the most effective manner. It can help you detect the bugs and correct the errors as soon as possible.

7. App Updates

Everyone loves a responsive and engaging Mobile Application. Try to inculcate more features which are interesting and easy to use. Be creative in your thoughts and try to bring in more audience. This will definitely make you stand out in the crowd and run your business successfully.

8. Checking the success rate

The final stage of a Mobile App can be that of determining key metrics. You can measure the success rate of your App ones it goes online. It will consolidate, measure and analyze the performance of the App. If it shows some mistakes, it can be rectified and made proper.

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All websites are made up of files and there is a need of hosting service to store them so that they can be viewed online. It’s a simple process: the files are uploaded onto a server and the company that owns the server then points the web address to the files. You need not be an IT geek to understand this and we can always explain the concept to you.

Wondering about what we have?

If you are a small or medium enterprise, this service is for you! It is activity or business of providing storage space and access for websites, which include: 3 GB hosting space, Local Support,99.8 % Uptime, Managed Web and Email Hosting space, FTP Support, Windows or Linux Hosting, Plesk or Cpanel Control panel, Customized Web Space, Customized Email Space, BEmail Control Panel,POP3 Support, Email Auto Responder , IMAP Support, Hosting Control Panel ASP or PHP Scripting Support, MS Access & MSSQL or MySQL Database Support etc.

How long will it take?

It can be done immediately, and you can get your website online right away. In some cases, it might take a few days for the domain to fully register and point to your hosting package. This is perfectly normal and happens across every web host -it just takes time for the servers and the domains to sync up.

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What can help you in standing out in the travels industry?

Travel sector is one of the fast growing and influential industries of all time. Getting a firm hold and remaining unique takes time and hard work. In the present era of internet, there can be many awesome ways travels website design, travels digital marketing ,travels CRM, etc .. to dominate the competition in the travels industry! Let’s look into it:

  1. E commerce website

Owning an E commerce website is the first and foremost step in leaping forward in the travel/ domestic industry. Having a dynamic and simple website can definitely gift you more traffic and reach. Make sure the wordings in your site is positive, catchy and meaningful.  When you are trying to establish an e-commerce website on travel industry, make sure that:

  • The contact details of hotels/ resorts are valid and reachable
  • Give the exact locations
  • Make sure about the offers available and are valid
  • Give full information on the visit, locations and places of interest

Having sufficient content which can make the audience look at it for a while is very important. Keep in mind to have authentic and proper content. One more thing is to have accounts in social media and a connection link from the site. Inculcate the possibility of instant response through a live chat facility on the site. Everyone relies on a consistent design and do make sure yours is one. There should be a proper system maintained to track the visitors and their booking (online booking option should be enabled).

Giving a chance of starting a Mobile App for your site will also help in dominating the industry with such fast access by the customers. Recent studies shows that almost 85% of the international travelers opt for a mobile App than a website. Due to the increased advent of smart phones, all sites are rebuilding themselves to have an App of their own.

  1. SEO the star!

Search Engine Optimization can make your website active and visible in searches. It can give you an extensive opportunity of branding yourself in a more effective manner with your own content. It makes you famous in social media as well. Who doesn’t like an error free site? Social media like Facebook has great potential in taking you to the top level. It helps you connect with your clients and answer queries instantly. You need to make sure you are on the right social media to track your target audience.

  1. SEM

Search Engine marketing has tremendous reach beyond your imagination. The services or facilities under SEM can be very beneficial such as:

  • Paid listing
  • Paid search advertising
  • Pay per click
  • Cost per click
  • Cost per thousand impressions

Google Ad words can definitely make a difference in the outlook of your travel business.

  1. SMM

Social media marketing is the new term of effective and organized marketing. It can help you become famous in very short span of time. Facebook ad campaigns of AED 20 can give you at least 8 to 12 enquiries daily. You can encourage your customers daily by posting images, descriptions and offers related to your business. Focus on the type of audience you need, area and language. According to the selections changes can be made and effective ads can be created.

There are other Social media Apps such as Twitter, Instagram, and LinkedIn etc. You just need to be tricky with the words and up to date on posting, rest is history!

All these are your 5 gems of shining brighter in travel industry. Get a chance to build your own empire by adopting the new trend!

  1. CRM

Customer Management System makes you run the business properly. Wondering what it is? It is the easiest method to keep track on your customers and update the information instantly. It can help you in keeping:

  • A proper customer database
  • Can give access to various users by giving unique password
  • Constant track on the customers via chats or e-mail
  • There can be information archives
  • It gives an easy analysis of data
  • Easy appointment fixing, contacting people as per schedule and updating information

Give a surprise to your customers by providing relevant and interesting information every time and maintain the loyalty always which brings them back to you for travel booking.

So what are you waiting for?

SPEED IT UP!

Do you have a website? Have you checked the loading time of it? A slow website reduces the page views and conversions. A Recent study shows that 47% of the population expects the web page to load in seconds and 40% of people leaves the page if they find it slower. Aren’t you bit concerned now? Don’t worry! We can give you tips to improve the speed of your site.

Try reducing HTTP requests!

Referring to Yahoo, 80% of a Web page’s load time is spent downloading the different pieces-parts of the page: images, style sheets, scripts, flash, etc. An HTTP request is made for each one of these elements, so the more on-page components, the longer it takes for the page to render. To be frank, it is very annoying and sometimes most of the displays won’t be accessible.

Some suggestions to solve this issue:

  • Make sure the number of elements on your page is less.
  • Make use of CSS instead of images whenever and wherever possible.
  • You can try to combine multiple style sheets into one.
  • Cut short the writings and put them in the footer.
  • Always remember to make it simple and easily understandable.

Cut short the response time

Check your site’s speed in Yslow or Google Page speed tools. It will give you an idea of how fast or slow your site is. Take a serious look into that and do the needful.

Not make it bulky

High-quality contents are often 100kb or more. Obviously, they’re very bulky and slow to download. The best way to speed their load time is to zip them—a technique called compression. It decreases the bandwidth of your pages, thereby reducing HTTP response. Gzip tool is apt for this.

Enable browser cache in your site

Whenever you visit a website, the elements on the page you visit are stored on your hard drive in a cache, so the next time you visit the site, your browser can load the page without having to send another HTTP request to the server. It helps in reducing the time taken for searches by the visitor.

Go for minimalism

We know that WYSIWYG resources make it easy to build a Web page, but they may create messy code—and that can slow your website considerably. Every unnecessary piece of code adds to the size of the page, it is always to keep the page less complicated.

Wise use of images

Give your focus to size, format and the src attribute of images. Make it small, try to use the JPEG or PNG format and make sure you use the GIF’ which are small in. At last get the codes right! Isn’t it simple? Next time try to give attention to these concepts.

Reduce the use of plugins

Too many plugins can definitely reduce the speed of your site and can create a bad impact on viewership. Try selectively disabling plugins, then measure the server performance. This way you can identify any plugins that harm your site speed.

These are some of the tips to get rid of a slow

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